Jim Cathcart, Jim
The Human Factors: Attitude*Motivation*Leadership*Initiative*Sales*Customer Service*Teamwork
Jim Cathcart is a best selling author and “Hall of Fame” business motivator who teaches people how to create and grow High-Value Relationships.
Speech Topics:
Relationship Intelligence - Creating and Sustaining High-Value Relationships
Relationship Selling - How to get all of the business not just one sale
Self-Leadership- first you've got to be able to lead yourself then you can lead others
Helping People Grow - The Acorn Principle (grow your strengths)
Lifetime Customer Loyalty - The Grandma Factor (Give loyalty in order to get it)
Behavioral Economics - Knowing the Value & Cost of Every Action
Presentation Skills - How to Present like a Professional (personal coaching available)
Jim Cathcart, CSP, CPAE is founder and president of Cathcart Institute, Inc. His books The Acorn Principle and Relationship Selling have both achieved bestseller status and are translated into multiple languages. As the author of 14 books and scores of recorded programs, his students number in the hundreds of thousands.
Jim Focuses on Real Outcomes: Jim Cathcart shows people how to produce measurable results. His messages emphasize: Behavioral Economics, Business Growth, Customer Loyalty, Leadership Initiative, Innovation, Sales & Service Motivation, Personal Accountability, Self Improvement and Persuasive Communication.
Jim Teaches People to Motivate Themselves: Jim Cathcart considers self-leadership as the vital starting point for all leadership. Utilizing scientifically proven models, like those described in his best seller The Acorn Principle, Cathcart reveals how to achieve rapid execution, solid decision making, committed teams, self motivation and lasting business connections. The Acorn Principle, first published in 1998 in hardcover, was the number two national bestselling e-book in the year 2000 (Stephen King was number one)
Jim Believes in Exemplary Service: A Customer Service Innovator, Jim Cathcart can coach your people on the concept of “UpServing,” (a phrase he coined) which means increasing the level of satisfaction realized at every point of contact with customers. This generates greater results, with less sales resistance, easier renewals and more recurring and referral business. Cathcart demonstrates to audiences how to build lasting customer loyalty. He motivates people to see customers as assets and build profitable business relationships.
Jim is A Sales & Marketing Pioneer: Jim Cathcart popularized the term “Relationship Selling.” As author of the revolutionary and bestselling book Relationship Selling, Cathcart holds decades of practical experience in exploring what works and what doesn't across multiple industries. His recent revision of this book explores the eight competencies of top sales producers in the twenty-first century.
Jim is Admired by His Peers: Jim Cathcart is considered one of the world's leading professional speakers and business authors. He has presented over 2,600 speeches in every US state and around the world. Cathcart is one of only 5 speakers in the world who hold all of the following honors: past president of the National Speakers Association (NSA), winner of the Cavett Award, member of the Speaker Hall of Fame (CPAE), Certified Speaking Professional (CSP), a member of the exclusive Speakers Roundtable (20 of the world's top speakers) and in the year 2001 he was the recipient of the Golden Gavel Award from Toastmasters International. In August of 2008 he will be inducted as one of the "Legends of the Speaking Platform."
Cathcart on High-Value Relationships:
"Your life is a series of relationships. The higher the percentage of High-Value Relationships, the greater your prospects for success. Turn each of your relationships into a High-Value Relationship."
Cathcart on Strategy:
“To embrace and sustain change, people require the right: Mindset, Skill Set and Systems.
All of these must grow from the Strategic Purpose of the organization.”
Cathcart on Leadership:
“If you can’t lead yourself, you are not ready to be leading others. All leadership must begin with self leadership.”
Cathcart on Public Speaking
"In speaking it is not the speaker, the presentation nor the message that matters most.
What matters most is: The Value The Audience Will Get By Listening To And Applying Your Message"
Cathcart on Sales & Service:
“The purpose of selling is to build profitable relationships. Without relationships there are only transactions and every day is just as hard as the one before it. With stronger sales relationships every day will be easier, more profitable and more fun!”
Cathcart on Growth:
"Nature never stands still, Neither can a business. Growth is how we advance. We must continually grow as people, as an organization and in our capacity to serve our constituents. When we stop growing we start to rot."
Cathcart on Customer Loyalty:
"Customer loyalty is something we should Give rather than merely try to Get. It is best earned by staying loyal to our customers over time. Then they always feel connected with us."
Cathcart on Motivation:
“Self motivation means getting yourself to do what needs to be done whether you feel like it or not.
That is what separates achievers from followers.”
MOST REQUESTED PROGRAMS:
High-Value Relationships & Behavioral Economics
Every action has a value or a cost. Jim Cathcart focuses on Return on Attitudes, Return on Relationships, and Return on Behavior Patterns in an innovative approach to 'doing what works.'- Things that are measured tend to improve, so be sure you measure the things that truly count.
Relationship Selling in the New Era
As the author of the original "Relationship Selling," published in 1986, Jim Cathcart has decades of practical experience in seeing what works and what doesn't . His 'Eight Competencies of Relationship Selling,'- written in 2002, emphasizes increasing Sales Readiness at all levels of the organization. He motivates sales people to see customers as assets and to build profitable business friendships.
Growing Leadership At All Levels
"If you can't lead you, please don't lead me!" Self Leadership is the beginning point for Organizational Leadership. Jim's bestseller "The Acorn Principle" grows out of his psychological research coupled with cutting edge business strategy and shows people how to use the collective intellect of the organization to tap individual strengths and maximize motivation. He shows how to get people to embrace the 'genetic code'- of your organization.
UpServing - Giving Customer Loyalty
Customer loyalty is to be given, not just received. If we want continuing business from someone, we must first be more loyal to them. "UpServing," a term coined by Jim Cathcart, is about seeking to upgrade the level of satisfaction achieved at every contact point with the customers. This leads to larger purchases, less sales resistance, easier recoveries, and more repeat and referral business. But first it requires a different Mindset.
TESTIMONIALS:
"When outlining objectives for our North American Sales Conference, several critical objectives rose quickly to the top. They included informative, useful and actionable topics, memorable, powerful and captivating... Jim Cathcart squarely hit on all of them. Even through adversity such as a complete power failure over three quarters of the way through his presentation, attendees STILL listed Jim as the key impact speaker of the event. Outstanding!"
Carlton Cards Retail, Inc.
“Jim Cathcart's Relationship Selling seminar at our recent Annual Sales and Marketing Conference was outstanding. His personal approach, and style connected extremely well with our Senior Management and Sales Team, I have already received many positive comments on how his comments and ideas will help our people move our people's relationships with their customers to a higher level.”
Reinhart Foodservice
“You delivered the best seminar I have ever experienced! You captured the interest and attention of the entire group and the information was presented perfectly! Great ideas and inspiration - and I am looking forward to reading your books.”
Technology Assurance Group
“Our producers have not stopped talking about what a great job you did. You were entertaining, informative, interesting and so enthusiastic. Thank you!”
Wausau Insurance Company
And check out these 2007-8 endorsements of Jim Cathcart by his peers on LinkedIn Social Network:
Recommended By
“Jim is one of the best speakers on our planet and is a man for whom I have the highest regard.” August 11, 2007
Ian Berry, National President, National Speakers Association of Australia
hired Jim as a speaker at Cathcart Institute, Inc.
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“Jim is extraordinary when it comes to delivering best for his clients and business partners. I came across few good speakers and their web seminars however; Jim’s web seminar was outstanding and brilliant. I’m honored for the opportunity to work with such a great speaker.” January 9, 2008
Ajay George, Account Lead, Regalix Inc
hired Jim to conduct a web seminar at Cathcart Institute, Inc.
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“Jim Cathcart is a breed apart when it comes to speaking. Jim is one of the most popular faculty members on MasteryTV because his message is relevant, thought-provoking and delivered in a way that gets people to listen. Personally he's one of my top 5 favorite speakers in the world -- and I've heard over 2000 speakers in my 20 years in the industry.” January 8, 2008
Tom Wood
hired Jim as a Speaker in 2003, and hired Jim more than once.
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“I have known Jim for over 20 years. I book Jim on TV and radio and he is an amazing interview. I have seen Jim speak and he is incredible on stage. The audience listens to every word and goes wild. Jim has taught me how to be a better speaker. Check him out...you will be glad you did!” January 8, 2008
Rick Frishman, Founder, Planned TV Arts
was a consultant or contractor to Jim at Cathcart Institute, Inc.
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“In my most important decisions, Jim is a key coach for me. He is a trusted friend and frequently called on advisor in my personal and business decisions. His judgment and view are remarkably well grounded. Recommend without reservation. Ty Boyd, CEO, Ty Boyd Executive Learning Systems. (www,tyboyd.com)” January 8, 2008
Ty Boyd, Owner, Ty Boyd Executive Learning Systems
worked directly with Jim at Cathcart Institute, Inc.
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“Jim, I can not believe the amount of time, energy and dedication you put into our work together. How do you have time for other client when you give so much to each client? If I had you at my side every day for a decade, I would still be learning the lessons of the Acorn Principle. You really are the king of Relationships!!!” January 8, 2008
Maurice Ramirez
hired Jim as a Career Coach in 2006, and hired Jim more than once
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“What makes Jim Cathcart different from any of the thousands of professional speakers and business authors in the marketplace today? The answer, for me, comes down to three things: (1) Jim is an original and deep thinker. Jim raises questions, provides insights, and challenges you to grow beyond the obvious to make you and your business truly distinctive. (2) Jim is the consummate professional. He has every award and certification available in the speaking profession. Now there are lots of people with awards and certifications, but Jim is that rare professional who continues to do all of the little things that earned him all the awards in the first place. (3) Jim has the ability to effectively operate at the strategic and tactical levels. There are those who do a great job at the strategic questions of what and why, but can't help you implement. And, there are those who can help you with skills, but have no clue if the competencies are being applied in the proper context to achieve a strategic goal. Jim is unique in his ability to do both, and that makes him a valuable resource for you and your organization. Randy Pennington Author, Results Rule! Build a Culture that Blows the Competition Away” January 8, 2008
Randy Pennington, Owner, Pennington Performance Group
was with another company when working with Jim at Cathcart Institute, Inc.
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“Jim is a real giver. He is one of the best speakers in the industry and he doesn’t hesitate to share what he knows with the younger guys who are just coming into the business. I have gotten great insight from Jim and really appreciate his frankness and support. Plus, Jim is a really nice guy!” January 8, 2008
Joel Block, Owner, Growth-Logic, Inc.
was with another company when working with Jim at Cathcart Institute, Inc.
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“Jim Cathcart is an amazing man...and rare. He lives, teaches and mentors in alignment with his values and philosophy, generously sharing his journey, his expertise and experience. Every person I know who knows Jim speaks highly of his integrity as a colleague, speaker, consultant and businessman. I certainly echo their message!” January 8, 2008
Rhoberta Shaler, PhD, CEO, Optimize! Institute & Spiritual Living Network
was with another company when working with Jim at Cathcart Institute, Inc.
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“Jim is just outstanding. I know of few better speakers or authors. And what is so impressive about Jim's work both on the stage and off is the depth and breadth of his knowledge on different management and leadership concepts. No one who works with him is ever disappointed. Bert Decker” January 8, 2008
Bert Decker, Chairman, Decker Communications, Inc.
was with another company when working with Jim at Cathcart Institute, Inc.
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“Jim Cathcart is THE consummate professional. If you're looking for a keynote speaker, leadership trainer or life coach, you can't do any better than Jim. His knowledge, experience, wisdom, values and ethics are unsurpassed.” January 8, 2008
Tony Alessandra, Partner, Cathcart, Alessandra & Associates, Inc.
worked directly with Jim at Cathcart Institute, Inc.
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“Even sales trainers like myself have our own favorite authors and speakers whose audios and writings we refer to for inspiration and ideas. Jim is one of the top few whom I respect and admire and go to for his concentrated knowledge and insight. As a professional speaker I recommend to anyone, who desires to master this profession, to make Jim your mentor if you want to get there fast. You couldn't meet a more personable gentleman either. Anyone that utilizes his services or reads Relationship Selling or The Acorn Principle will discover superior satisfaction and find themselves achieving more than they had expected.” December 3, 2007
Rod LeGrande, CEO, Excellence Quest
worked directly with Jim at Cathcart Institute, Inc.
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“I was on a committee that engaged Jim to speak at a national conference hosted by the American Society of Pension Professionals and Actuaries (ASPPA). I had wanted to hear Jim speak for a long time as I had heard such great things, so I recommended that we bring him to our next conference. Jim did not fail to impress. He received glowing remarks both during and after the conference. If you are looking to hire someone to speak about building relationships that lead to sales - Jim is your man. Thanks for a great presentation!” July 20, 2007
Jeff Burg
hired Jim as a Speaker in 2,007
